Ricoh Penetrates Healthcare Vertical with Release of New MFPs and Printers


by Abbie Mantor on

This week, Ricoh released new multifunction products (MFPs) and printers at the HIMSS 2013 Annual Conference and Exhibition. According to Ricoh, the new suite of MFPs and printers was engineered specifically for the healthcare vertical. With the new releases, Ricoh focused on assisting healthcare organizations streamline dataflow for better customer service and security.

“This new line of Ricoh devices exemplifies the printer/MFP’s growing service role across the entire continuum of care,” said Michael Campana, senior manager of Healthcare Marketing for Ricoh Americas Corporation. “It satisfies the broad-based need for new, innovative business information solutions that directly address the unique challenges of healthcare information systems’ output in the most cost-effective manner.”

Ricoh released the SP 5210DNHW/SP 5210DNHT, SP C431DNHW/SP C431DNHT, SP 5200SHW/SP 5200SHT, and SP 5210SFHW/SP 5210SFHT printers and MFPs. New features include:

  • the ability to print wristbands as narrow as 3.25 inches from electronic medical records,
  • a new tray lock solution to secure sensitive and expensive forms such as prescription paper, and
  • Teflon-coated paper trays to accommodate specialty papers and reduce paper misfeeds.

The new devices print between 32 and 52 pages per minute (PPM) and cost between $2,399 and $4,719. The new models are based on the SP5200/5210 and SP C431 configurations. More information about the new MFPs and printers can be found at the Ricoh website.

Our View

In this rapidly changing business environment, organizations seek out knowledgeable partners that understand the business model in which they operate. Ricoh is among the companies in the imaging industry that strives to deeply understand its clients in order to provide excellent customer service and support. This recent release shows Ricoh’s commitment to not just the healthcare vertical, but to being a services-driven organization.

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